by valerie | Oct 4, 2016 | Development, New Venture, Quickbites, Strategy
There’s a lot of talk in startup land (and even in enterprise worlds) about utilizing Agile methodologies to build Minimal Viable Products (MVPs). The idea of incremental iteration, based on tests and data, is a great way to assess a feature set’s success. Yet,...
by SWARM | Sep 18, 2016 | Design, Emerging Tech, Newsletter, Strategy
Happy Friday! To end the week, we’d like to mix it up. Instagram filters depression, Zuckerberg news, creative wall decor, tips to evade cyber hacks, and Google’s long overdue travel app. MACHINE LEARNING Your choice of Instagram filter says more about you than...
by Jacek | Sep 14, 2016 | New Venture, Personal Development, Quickbites, Strategy
No one ever said entrepreneurship was easy, that’s for sure. I’ve been working on all sorts of interesting projects with a range of clients. From big brands and emerging startups, I’ve helped them define their business model and strategy. Each project has...
by Jacek | Aug 28, 2016 | Strategy
Let’s face it. Brand building for small, cash-strapped teams is tough. There’s never enough time, other things take precedence, and basic marketing activities get left for last… which means they don’t get touched. Using this method, you’ll be able to grow...
by Jacek | Aug 6, 2016 | Strategy
What is it, these bargaining tactics? What is at stake some may ask. Basically everything, we negotiate every day, knowingly or not. Be it about the added sugar in your coffee, whether you can borrow a few bucks from your friends or if someone can lend you a pen....
by Jacek | Jul 5, 2016 | Marketing, New Venture, Personal Development, Strategy
The elevator pitch, those few sentences which convey your company across to potential customers and investors. Do you have it right? Can you explain what your product does in language that is simple, yet presents the unique value of your product? You may think that...
