by
Nate Cooper |
7 Feb |
Marketing
Marketing technologists are a new breed of professionals within the technology industry. They bridge the gap between marketing and technology, often specializing in the areas of digital marketing and analytics to help businesses build the perfect marketing strategy. They have…
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by
SWARM |
27 Jul |
Brand
A Quick Scenario on Branding Basics It’s happened again. You’re stuck in the dairy aisle, staring at the yogurts — Fruit at the bottom. Flavored. Full-fat. Nonfat. Soy. Almond milk. Coconut milk. Sheep’s milk. Goat’s milk. Greek. Icelandic. Which one…
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by
Jacek |
5 Jul |
Marketing
The elevator pitch, those few sentences which convey your company across to potential customers and investors. Do you have it right? Can you explain what your product does in language that is simple, yet presents the unique value of your…
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by
Jacek |
5 Feb |
Marketing
The Strategy Comprehensive startup marketing strategy requires a mix of digital and real world efforts. Marketing can become extremely expensive very quickly, and without the right approach, can exhaust the resources of a young startup. Strategies will be different depending where…
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by
Jacek |
4 May |
Development
At SWARM, an app design and development company in New York, we love to run experiments and try new things. Some of our experiments like the SWARM Weather Watch Face have even been featured in app stores like Google Play.So when…
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