My journey from Adobe, to Sketch, and back to Adobe UI design.
Last week Adobe finally released the beta version of its much hyped version of Sketch — called Adobe XD (Experience Design). The explicitly named tool is an all-in-one design suite, incorporating UX and UI tools, presentation components, and prototyping features for...
The Good, The Bad, and the Suboptimal from Mobile World Congress (2016)
There’s conferences, and then there’s Mobile World Congress (MWC) . In essence, it’s a massive maze of tech booths showcasing some of the coolest new tech from around the world. Housed in the Fira Gran Via in Barcelona, at least 100 companies stood in its many...
The FCC Unbundling Just Shook up the Living Room
This post first appeared in Campaign Magazine. Remember that time you were watching Hulu and were prompted to watch one ad or another, and you couldn’t care less? What if the ad instead offered you a discount and was specifically related to what you wanted to do?...
Getting Traction: How do I perfect startup marketing?
The Strategy Comprehensive startup marketing strategy requires a mix of digital and real world efforts. Marketing can become extremely expensive very quickly, and without the right approach, can exhaust the resources of a young startup. Strategies will be different...
Navigating Venture Capital’s Murky Waters
No secret that we at SWARM have worked with, and work with startups. As a part of our business these are some of the most fun and challenging projects because they require us to really dive into the product and make those assumptions that will place the MVP at...Let's solve digital.
