by
Jacek |
18 Apr |
Marketing
Here at SWARM we work with a lot of startups. It’s the world we came from, one where we understand product idiosyncrasies and company needs. Relying on both data and experience, we are able to deliver strategy, design, and marketing…
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by
valerie |
10 Apr |
Brand
“And he’s not surprised when I know how to use a saw” is the line that the new Woodford Reserve ad should have used, and all would have been good and well. However, as a recent article in AdAge pointed out, a simple…
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by
Nate Cooper |
5 Apr |
Brand
Foursquare Though it has millions of users, the reasons people often cite for using it are rather badly represented in the application itself. The most common reason I hear about why people use Foursquare is that it creates a log…
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by
valerie |
10 Feb |
Brand
In business, like in history, no one writes about the losers, they write about the leaders, the winners, those lucky enough to have been at the right place at the right time, met the right person, and then managed to…
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by
valerie |
3 Feb |
Brand
The Tale of the XBOX With over 80 million units sold you could say that the XBOX 360 was a runaway success. You could say that by offering living room apps such as Netflix, HBO Go, ESPN, Facebook and similar,…
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