Digital Marketing Fundamentals or: How to Plan Your Inbound Marketing Strategy
A while back we covered the marketing basics for startups. If you’re jumping into this checklist without first having defined your marketing fundamentals, we highly urge you to read the other post first. If you are already caught up, or just want to head straight to...
Why did they replace the HTML changes <.b> and <.i> tag with <.strong> and <.em>?
A coworker asked this question about development. It's curious that these HTML changes occurred. Most front end developers are aware that the <strong> and <em> are preferable as they are accessible styles, meaning that they encourage screen readers to note...
How much does mobile app development cost?
How much does it cost to make an iPhone or Android App is a question that we get asked quite frequently. Our team has built mobile apps for startups, Fortune 500’s and everything in between, mobile apps that have been featured in app stores and sat in the...
SWARM Experiments | Solving the LFG Problem in Gaming with Party Up Player
It's no secret that we like our video games. In fact, here at SWARM we even have our own Minecraft Server. Precisely because we like video games we've seen that there's a constant and ongoing problem with them. Unless you have a group of buddies to game with,...
Android Fragment Animations – Transition and Animation
As a digital consulting company we deem it important to give back to the community and continue to publish open source software on our GitHub page, expose our deployment architecture models, and spin up frameworks like Fulton to build API servers, clients, and...
Five quick and easy steps to growing a real and engaged Twitter audience.
It’s a no brainer, an engaged twitter audience who loves what you do can drive traffic to your site, recommend your content and become a source of customers for your business. Here's how to build that Twitter audience in a few simple steps. ONE: Prepare yourself for...
SWARM Experiments, an anonymous twitter chat app.
Today we launch a new section of the site titled SWARM Experiments. A fun collection of little web apps, libraries and feature-ettes that we we've built and find interesting. With the launch of the Experiments we're also publishing our first experiment titled...
One surefire way to make your pitch decks win
A good part of the work we do at SWARM is offering support for startups, and a big part of that support is guiding founders on strategy for designing pitch decks, a necessary yet somewhat elusive skill. Luckily, we've got this down to a science, and in the past year...
Alternative History of Us (a.k.a. SWARM history)
Sometimes when working on all sorts of things here we go down a silly path. Sometimes the silliness is so silly that keeping it doesn't make sense. Other times its so silly that we want to share it. Today we'd like to share our alternate bios. The alternate SWARM...
It’s time to reflect on positioning
It’s time to reflect. As with any product or startup, an entrepreneur should always seek to get insight from his clients about what is and what isn’t working. What areas of the product provide the most value to the customers and then relate all that back into the business strategy.Yesterday proved to be one of those days, while talking deeply over perhaps one too many beers with one of our clients about the service and value we offer, it dawned on me.
Let's solve digital.
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