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2016 is Not the Year of VR, Though I Wish it Would Be.

2016 is Not the Year of VR, Though I Wish it Would Be.

by Jacek | Apr 26, 2016 | Design, Development, Strategy

I remember my first virtual reality experience as if it were yesterday. It was 1991 and I was with my dad at a mall somewhere in Westchester, just north of the city. In the mall, a gaming store that we always hit to check out the latest and greatest from Nintendo was...
My journey from Adobe, to Sketch, and back to Adobe UI design. 

My journey from Adobe, to Sketch, and back to Adobe UI design. 

by valerie | Apr 8, 2016 | Design, Strategy, User Experience

Last week Adobe finally released the beta version of its much hyped version of Sketch — called Adobe XD (Experience Design). The explicitly named tool is an all-in-one design suite, incorporating UX and UI tools, presentation components, and prototyping features for...
The Good, The Bad, and the Suboptimal from Mobile World Congress (2016)

The Good, The Bad, and the Suboptimal from Mobile World Congress (2016)

by valerie | Mar 31, 2016 | Brand, Design, Strategy

There’s conferences, and then there’s Mobile World Congress (MWC) . In essence, it’s a massive maze of tech booths showcasing some of the coolest new tech from around the world. Housed in the Fira Gran Via in Barcelona, at least 100 companies stood in its many...
SWARMcast.tv or: How we started a YouTube channel on tech and entrepreneurship.

SWARMcast.tv or: How we started a YouTube channel on tech and entrepreneurship.

by Jacek | Sep 29, 2015 | Design, Experiments, Strategy, User Experience

A few months back we started the NY Emerging Tech Meetup, which is run here at SWARM HQ in the Flatiron District. From it, SWARMcast.tv was born. Thus far, we’ve had two really exciting sessions. One on VR/AR applications and the other on connected devices. The trend...
Exploring tvOS, AppleTV and other second screen devices.

Exploring tvOS, AppleTV and other second screen devices.

by Jacek | Sep 17, 2015 | Design, Development, iOS, Resources, Strategy

SmartTV As a company, we’ve always been bullish on SmartTV and second screen applications, so when Apple announced the new tvOS paired with an AppleTV that anyone could build applications for, we were thrilled. Thrilled because we’ve already worked with AppleTV...
A look at interactive websites: WELTRADE

A look at interactive websites: WELTRADE

by valerie | Apr 28, 2015 | Brand, Design, User Experience

Web Spotlight At SWARM, while we’re pretty focused on new products coming out of the digital space, we’re also interested in how they’re marketed and what those attempts mean about the brands they represent. Every now and then, its good to step away...
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